Anne is a copywriter and digital marketing specialist currently residing in the Greater Nashville area. Originally from New England, she leverages her three top talents (writing, marketing, and coffee consuming) for businesses and brands of all sizes across the globe.Anne is a 2013 Marketing Communications/Advertising graduate from Western New England University in Springfield, MA. She credits her launch into writing to her legendary elementary school poem about pizza that wowed the judges and won the creative writing award in her school district.When not writing or working on marketing campaigns, you can find Anne at a coffee shop, exploring somewhere new, or training in martial arts as a 3rd degree black belt.

viral content

The Anatomy of Viral Content

Viral videos, articles, gifs, and images don’t spread like wildfire around the Internet randomly. There’s always a reason behind its virality. To become a viral sensation, your content must accomplish a series of goals. Otherwise, it’ll only be seen by your audience (if that). If you want your content to be seen by millions of …

fake news

When They Go Low, We Go Viral: Adding Value in the Age of Fake News

From satire accounts to blatantly false accounts, fake news is an ever-growing concern among publishers and audiences alike. Everything, from presidential campaigns to local businesses and professionals, has become the victim of fake news stories. This has created an epidemic in the content marketing world. With everyone having the ability to create, distribute, and promote …

skip social media

Should You Skip Social Media?

With today’s technological and online marketing advances, businesses are feeling the pressure to be active on social media more than ever. But before you sign up for every social media platform out there, you need to determine if social media marketing is right for your business. You may be shocked to hear that some businesses …

content marketing tips

Content Marketing Tips for Teachers: Using Content to Connect

Many believe that content marketing is reserved solely for businesses that sell products and services. Marketing articles only seem to highlight brands in the retail or service industry that excel at content marketing. But content marketing isn’t limited to those who make a sale. Everyone from doctors to government councils can use content marketing to …

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