Anne is a copywriter and digital marketing specialist currently residing in the Greater Nashville area. Originally from New England, she leverages her three top talents (writing, marketing, and coffee consuming) for businesses and brands of all sizes across the globe.Anne is a 2013 Marketing Communications/Advertising graduate from Western New England University in Springfield, MA. She credits her launch into writing to her legendary elementary school poem about pizza that wowed the judges and won the creative writing award in her school district.When not writing or working on marketing campaigns, you can find Anne at a coffee shop, exploring somewhere new, or training in martial arts as a 3rd degree black belt.

How Converse Accomplishes a Multi-Generational Marketing Strategy

Every generation has owned a pair of Converse shoes at some point in their lifetime. I’ve been wearing Converse shoes since middle school. I even wore a pair at my wedding (who wants to deal with heels?) Whether your parents flaunted Converse back in the day or your favorite celebrity dons a pair today, the …

Buffer: The Social Media Scheduling Tool That Built a Thriving Online Community

Professionals working in the online marketing world know exactly who and what Buffer is. As a driving force in the social media industry, Buffer is a tool that allows users to schedule their social media posts ahead of time. The tool also boasts additional benefits including analytics, tailored posts, and multi-user settings. While Buffer’s product …

How to Find the Ideal Influencer for Your Brand

Just as customers trust online reviews, they also trust influencers. In fact, Nielsen reported that 92 percent of people trust recommendations from individuals (even if they don’t personally know them) over brands. Influencers are individuals with a significant following on social media and/or online. These social media accounts regularly create written content, visual posts, and …

How to Secure Freelance Writing Leads Offline

Ask any freelance writer how they procure the majority of their clients and their answer will be a mixture of online marketing tactics. Social media, search engine optimization, email marketing, and more all help to get the word out about your freelance writing services. While these tactics are effective, they are not the only way …

5 Ways to Use Content Marketing at the Local Level

When you think of content marketing, what comes to mind? For a lot of small business owners, big campaigns with lengthy blog posts and state-of-the-art production quality videos are what they imagine. Local business owners are often weary of content marketing. While budget tends to be the primary concern, others believe their small scale operation …

Ryman

Ryman Auditorium: The Mother Church of Music and Content

Disclaimer: Ryman Auditorium and its management team is in no way affiliated with ContentWriters. The observations expressed in this article are solely that of ContentWriters and its writing team. Whether you’re an avid fan of music or you’ve visited Nashville, you know about Ryman Auditorium. The iconic music venue, dubbed “The Mother Church of Country …

NHL

How the NHL Uses Content to Pump Up Fans and Garner Engagement

Growing up in Connecticut, I was surrounded by hockey fans. Everyone you knew was either a New York Rangers fan or a Boston Bruins fan. Plus, who can forget about the diehard Hartford Whalers fans? However, my love of the sport didn’t blossom (ironically) until I moved to Nashville, Tennessee. When I first began attending …

Montauk Brewing Company: The Art of Storytelling through Beer

Image Courtesy of Kelly Laffey and Dan’s Papers A glass of beer is a magical thing. Beer has the ability to bring people from all walks of life together and exchange stories. Brewers from around the world know about beer’s power for storytelling and Montauk Brewing Company capitalized on it. Montauk Brewing Company, New York’s …

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