Winning Back Lost Customers: 7 Tips for eCommerce Stores
More than two-thirds of customers abandon their carts while shopping online. For eCommerce retailers, this statistic is unnerving. Winning back lost customers …
Author: Anne M.
Anne M.
44 articles
Anne is a copywriter and digital marketing specialist currently residing in the Greater Nashville area. Originally from New England, she leverages her three top talents (writing, marketing, and coffee consuming) for businesses and brands of all sizes across the globe. Anne is a 2013 Marketing Communications/Advertising graduate from Western New England University in Springfield, MA. She credits her launch into writing to her legendary elementary school poem about pizza that wowed the judges and won the creative writing award in her school district. When not writing or working on marketing campaigns, you can find Anne at a coffee shop, exploring somewhere new, or training in martial arts as a 3rd degree black belt.
44 articles published by Anne M.
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11 Reasons Why Your Content Isn’t Ranking
It’s frustrating, isn’t it? You work endlessly on your website and content only for it to rank poorly or not …
Google My Business: What Is It and How to Leverage It
It’s no surprise that 97% of search engine users search online for local businesses. After all, we use Google search and Google …
10 Work-From-Home Essentials You Need To Stay Productive
In this unprecedented time, companies are adopting a work from home policy allowing their employees to stay safe from the …
Social Media Communications 101: How NOT to Handle a Crisis
Every social media professional dreads it: the day your brand faces a crisis. The minute you receive word of bad …
Are Blogs Still Necessary for Businesses in 2020?
Personal blogging was all the rage in the early 2000s following the intro of platforms such as WordPress, LiveJournal, TypePad, and more. …
What is Pillar Content and Does My Business Need It?
Content marketing is a challenging field. Our strategies and tactics, along with the tools and platforms we use, are constantly …
8 Quick Voice Search Tips for Copywriters
How many times have you asked Siri a question? Or told your Alexa or Google Home to order takeout for …
Keyword Research: Tools & Tactics for SEO Professionals
Considering 93% of online experiences begin with a search engine and Google boasts 90.1% of the overall search engine market …
Keyword Research: Tools & Tactics for Beginners
Did you know Google receives more than 63,000 searches per second on any given day? Any time we have a …
Repurposing Content: Should You Do It?
Wouldn’t we all like to have endless amounts of content at our disposal? Just think about all the marketing objectives …
5 Lessons Marketers Can Learn from Rihanna’s Fenty Beauty
Launched in early September, Rihanna’s Fenty Beauty makeup line is easily one of the highlights of 2017. In fact, the …