The Dos and Don’ts of Holiday Marketing Etiquette
Holiday marketing campaigns can be fun yet stressful. The biggest shopping season comes with constant deadlines making it easy to …
Author: Anne M.
Anne M.
52 articles
Anne is a copywriter and digital marketing specialist currently residing in the Greater Nashville area. Originally from New England, she leverages her three top talents (writing, marketing, and coffee consuming) for businesses and brands of all sizes across the globe. Anne is a 2013 Marketing Communications/Advertising graduate from Western New England University in Springfield, MA. She credits her launch into writing to her legendary elementary school poem about pizza that wowed the judges and won the creative writing award in her school district. When not writing or working on marketing campaigns, you can find Anne at a coffee shop, exploring somewhere new, or training in martial arts as a 3rd degree black belt.
52 articles published by Anne M.
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4 Reasons Why You Should Refresh Your Content and Effective Ways to Do It
There are several ways to approach a content marketing strategy. Some approaches will generate qualified leads for your business. Others …
Take a Hint From Airbnb’s Marketing Strategy
In recent years, many travelers are comfortable researching, booking, and staying in homes and rooms in other people’s homes across …
The Importance of Micro Content
Those in the content marketing industry understand the value of long-form content. Search engines and customers love in-depth content, making …
The Top 8 WordPress Plugins for Writers and Bloggers
Powering approximately 43% of all websites on the internet, WordPress is one of the most popular website and content management platforms …
9 Things You Need to Know Before Writing Seasonal Content
A successful content strategy leverages a mix of content types to achieve the documented goals. The best strategies implement everything …
Why Brand Personality Matters
Disney. McDonald’s. Apple. Ford. TikTok. All of the world’s major brands have distinct personalities. Disney’s personality is wholesome, warm, and …
5 Backlinking Strategies That Work
You already know backlinks are an important part of every search engine optimization strategy. But did you know that 55.24% of …
How To Determine Your Target Audience
We’ve all received a piece of junk mail before. This letter or flyer has nothing to do with your interests, …
How To Make Your Content Stand Out In A Crowded Niche
Every industry benefits from content marketing. A 2020 study by Hubspot found that 70% of marketers are actively investing in content marketing …
How To Do Market Research In 2021
Have you ever thought of a brilliant idea, only for it to completely flop? Companies who fail to engage in …
Content Marketing 101 for Lawyers and Law Firms
Are you a lawyer interested in driving leads to your law firm’s website while also increasing the number of clients …