The ContentWriters Team

We work with exceptional people who do extraordinary things.

ContentWriters puts quality written content at the heart of your company's growth strategy.

Our mission is to connect businesses with diverse audiences through powerful content crafted by specialized writers, managed by a team that puts people first.

Our Values

People First

We work with steadfast transparency, integrity, and respect.


We champion a culture of growth, support, and development for our clients, writers, and one another.


We take pride in the work we do, the people we work with, and the way we get sh*t done.


We provide dynamic solutions that simplify and scale workflows.


We never settle — Our idea of what’s possible is always evolving.

Our Story

ContentWriters started in 2013 in a tiny WeWork office, motivated by a simple problem: Why is it so hard to find and hire good writers with the right expertise?

Years later, we’re still providing solutions to publishers, eCommerce companies, agencies, and any brand that needs specialized writers. Our team, New York City home office, and monthly snack bills continue to grow and expand.

What hasn’t changed is our approach to content marketing. We pair businesses with writers who have an intimate understanding of their industry. That means doing all the heavy lifting: Vetting writers and editors, onboarding them, and managing them through constant, personalized communication.

And that’s what we’ll always do, because we know the power of content marketing lies within the relationships we’ve built with our writers and what they can do for you.

We’re here to prove that you can scale a people-first approach to content success.

The ContentWriters Team

Emily O’Connor Kefs


Emily is ContentWriters’ CEO. She works with the team & writer network to maximize results for CW's valued clients. Emily always keeps her ears open to feedback, building our roadmap & strategy around customer & writer needs. Outside of work, you can find Emily on the yoga mat or in the garden (weather permitting).

Wes Broadway

Director of Technology

As Director of Technology, Wes leads the development team and uses his skills in Linux, Python, and Django to manage the systems that power our platform, and to deliver exciting features for our users. When he’s not resolving merge conflicts or writing unit tests, he’s probably playing guitar or perusing r/lawncare on Reddit.

Derek Johnson

Director of Content Strategy

As the Director of Content Strategy, Derek builds long-term relationships with businesses looking to improve SEO, conversions, and content creation efficiency. He enjoys developing and executing goal-oriented content strategies alongside our partners. Derek loves an opportunity to see a concert or comedy show on the weekend.

Julia McRae

Director of Content Operations

As Director of Content Operations, Julia works closely with writers and clients to ensure customer success. This role allows Julia to use her marketing and editorial skills collaboratively. In her free time, Julia can be found binge watching Netflix originals or listening to music far older than she is.

Katy Wong

Senior Content Creation Specialist

As a senior content creation specialist, Katy combines her editorial and project management skills to work closely with writers and clients and ensure content is top-quality. In her free time, you can find her browsing bookstores around the city or walking her pup in Central Park.

Sarah Stafiej

Content Success Specialist

As Content Success Specialist, Sarah works closely with our creative writers to help deliver carefully crafted content to clients. In her free time, you can find her practicing/teaching yoga, hiking trails she sometimes gets lost on, or creating Spotify playlists while hammocking.