Sold! Writing Real Estate Copy That Sells
Closing more deals is the goal in real estate! Agents must promote their business with real estate copy that sells. Marketing makes …
Author: Alicia P
Alicia P
12 articles
Alicia is a professional content writer who specializes in the field of real estate and home living. Alicia is particularly knowledgeable in the area of marketing and promotion, having posted many listings online herself while also managing leads through CRMs. She has recently become HubSpot Inbound Marketing certified (valid until June 2019) and HubSpot Content Marketing certified (valid until July 2019).
12 articles published by Alicia P
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Insider Secrets to Eye-Catching Headlines
How long do you have to catch someone’s attention in the digital world? Current research shows that you have less than …
Omnichannel Marketing is Overtaking Multichannel Marketing — Here’s What That Means for You.
While multi-channel marketing is a well-established marketing method, omnichannel marketing, its evolved cousin, is starting to take over. According to …
Product-Based Content vs Thought Leadership: What Works Best For You
Recent findings from Altimeter’s Digital Content Survey reveal an unexpected lead in customer preferences for product-based content. The findings are …
Your Place Above #1: Featured Snippets
Featured snippets are currently one of the biggest game-changers in search engine traffic flow. Google first officially recognized them in …
The Importance of Using Original Content
In today’s digitally-charged world, original content is a non-negotiable component to an effective digital marketing campaign. Long story short– it …
More Than a Thousand Words: Why Video & Images Must be Part of Your Content Strategy in 2019
The old saying “a picture is worth a thousand words” is actually rooted in scientific truth. Research from 3M shows that people …
4 Characteristics of a Great Social Media Campaign
Organizations that are planning to expand are always searching for the next great place to reach new contacts for growth. …
If You’re Not Already Using Influencer Marketing, You Should. Here’s Why.
According to Linqia’s State of Influencer Marketing 2019 survey, 74 percent of marketers are using influencer content, and 57 percent …
Why a Content Marketing Plan is More Important Than Ever in 2019
The overarching goal of making great content is to bring in new leads and convert them into customers. A content …
Beyond Keywords: Why Topic Clusters Are Your Go-To SEO Strategy for 2019
The game has changed once again in search engine optimization (SEO). Ranking factors are constantly evolving as major search engines …
The Effectiveness of Personalized Content
Making your customers feel like one in a million doesn’t happen by accident. It takes dedicated research, excellent marketing, and …