Online Marketing Strategies that Brick-and-Mortar Can Use, Too
Many articles profess the latest online marketing strategy that all businesses should use to increase sales and brand awareness. However, …
Read Article
Qualify Potential Writing Clients by Asking these Questions
As you prospect for writing clients, it’s easy to focus 100 percent of your time and effort on landing new …
Memes: The Unexpected Way to Market Your Content
The internet is filled with memes from a talking dog to former Vice President Joe Biden, and it seems we …
2 Brands that Write Engaging Blog Posts (and What You Can Learn from Them)
When you publish a blog post on your website, you want to engage with readers so they’ll come back to …
Creating an Employee Advocacy Program
It’s not difficult to figure out by its title what an employee advocacy program is – the promotion of an …
7 Tips for Taking Your Content Writing Career to the Next Level
As a content writer, there is no shortage of opportunities. From blog posts to website copy, from sales letters to …
4 Branding Mistakes to Avoid on Social Media
Facebook remains the top social media outlet for startups and small businesses to find new customers despite its major algorithm …
What Makes Subscribers Flag Email Newsletters as Spam
Sometimes companies come up with creative email subject lines and content in an effort to get customers to just open …
5 Ways for New Freelance Writers to Secure Their First Gig
Are you new to the wonderful world of freelance writing? Are you ready to hit the ground running, but struggling …
How to Find and Approach Social Media Influencers
If traditional marketing methods are gasoline for your ecommerce site sales, then having a social media influencer promote your products …
How to Turn Your Blog into a Video
Your business needs more than great blog posts. By 2019, global consumer Internet video traffic will account for 80 percent …
Personal Branding for Professionals
This article is for all the attorneys, accountants, psychologists, personal trainers, graphic designers, and other professionals who wonder how the …