How Often Should You Publish a White Paper
Businesses deciding when to publish a white paper must thoroughly understand their audience. Your niche and audience’s needs will determine …
Author: Derek Johnson
Derek Johnson
2 articles
Derek is ContentWriters’ Director of Content Strategy. He has helped hundreds of companies improve their web traffic, conversion rate, and content creation efficiency. Derek is particularly knowledgeable in full-cycle sales, eCommerce, SaaS, and B2B marketing, having consulted in those areas for over 5 years. He is HubSpot Content Marketing certified.
2 articles published by Derek Johnson
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5 Organic Marketing Strategies for Lead Generation
Many marketers will use PPC ads for lead generation, but establishing a sound organic strategy should be your go-to solution …
