White Papers

In June 2021, Google began to release its Page Experience Update. The update underscores the importance of user experience as a ranking factor for mobile and desktop searches. To calculate the page experience ranking, Google combines Core Web Vitals metrics with mobile-friendliness, HTTPS adoption, and absence of interstitial content.

Staying up-to-date on Google’s search algorithm updates helps you keep your site ahead of the competition. Learn what Core Web Vitals are, how you can measure & improve them, and what else you need for a sound SEO strategy.

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