White Papers

In June 2021, Google began to release its Page Experience Update. The update underscores the importance of user experience as a ranking factor for mobile and desktop searches. To calculate the page experience ranking, Google combines Core Web Vitals metrics with mobile-friendliness, HTTPS adoption, and absence of interstitial content.

Staying up-to-date on Google’s search algorithm updates helps you keep your site ahead of the competition. Learn what Core Web Vitals are, how you can measure & improve them, and what else you need for a sound SEO strategy.

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How to Write an Effective Video Script

Creating an excellent video begins with a high-quality script. Uncover everything you need to know about writing a video script that engages and achieves your goals.

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How to Create a Successful Content Partnership Strategy

The key to successfully outsourcing content lies in a clear content partnership strategy. For thorough step-by-step guidance on creating an effective content partnership strategy, read here.

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The Ultimate Guide For An Effective Content Strategy in 2020

If your content marketing strategy still hasn't been performing after all the work you've put in, now is the time to reflect, refine, and recreate to finish off the rest of the year with success.

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