White Papers

Video marketing is increasingly becoming a prominent form of content marketing and is not showing signs of slowing down.

According to the 2023 Video Marketing Trends report by HubSpot, video is becoming an essential form of content marketing, with 91% of businesses using video as a marketing tool and 9 out of 10 consumers wanting to see more videos from brands.

What makes video such an appealing marketing tool? For starters, video content is engaging, memorable, and effective at driving conversions. According to the same report, 92% of marketers who used video in their marketing campaigns claimed that it yielded a positive return on investment (ROI).

Download the Free White Paper

Ready to work with ContentWriters? Contact us for more information

More White Papers

How AI Has Impacted the Content Marketing Landscape

We dive into the burst of generative AI and its impact on content creation and SEO. Learn how marketers are harnessing AI’s potential while navigating its limitations.

Learn More

How to Create a Successful Content Partnership Strategy

The key to successfully outsourcing content lies in a clear content partnership strategy. For thorough step-by-step guidance on creating an effective content partnership strategy, read here.

Learn More

SEO Strategy 2022: Core Web Vitals and Their Impact on Rank

As SEO evolves, your strategy around it should too. Marketers who stay up-to-date on Google’s continuous algorithm updates can get ahead of the competition, secure top rankings, and generate more web traffic. Learn about the Page Experience Update, what it affects, and how to optimize your site accordingly.

Learn More