Social Media

As a writer, there are many steps you can take to grow your career. While some strategies yield better results …

The average social media ad doesn’t actually do all that well, according to statistics. The conversion rate for any given …

If traditional marketing methods are gasoline for your ecommerce site sales, then having a social media influencer promote your products …

There are few tools more powerful than social media when it comes to promoting your brand and engaging with consumers. …

It’s official: everyone loves social media. In fact, recent studies show that people spend over 25 percent of their time …

There’s a reason why Twitter is popular with marketers. It’s a space where you can catch up on the latest …

There are so many different social media platforms available, with more launching each year. For businesses, it can be overwhelming …

Social media is the perfect venue for event promotion. It’s efficient and effective because of how much control organizers have …

So, you’ve written an amazing blog post or an impactful, well-researched article sharing your insights on what’s going on in …

Professionals, B2B clients, and customers connecting socially on LinkedIn have very different content expectations than Facebook, Twitter, or Instagram users. …

Many things in this world can probably be blamed on a Kardashian. But is Snapchat’s declining value one of them? …

When it comes to social media marketing, should you be focusing on Twitter or LinkedIn? It’s a question marketers have …