SEO

Google still isn’t your end user. Even though they update their algorithm 500-600 times per year, their end goal is …

Every content writer battles the enduring challenge of developing creative, engaging content while trying to adhere to best practices on …

Search Engine Optimization has come a long way. What was once considered nothing more than a marketing ploy has now …

SEO is complicated. And, just when you think you’ve gained some semblance of control, the rules of the game change. …

Though few of us like to admit it, we all know that it takes time to improve our search engine …

In writing for website clients, your work doesn’t stop at content. You also have to know how to prepare dynamic title tags …

Getting high placement in search results and having your content shared and linked to frequently are signs that your content …

All of us have been there, hiring SEO experts to find the right words and phrases to incorporate into posts, …

Keywords are an important facet of content strategy and writing. But there are a few pieces of the puzzle to …

Last year saw a lot of PPC changes. Some were met with excitement. Others, well, you could almost hear the …

One of the cornerstones of effective content is that it’s helpful, entertaining, timely, or some combination of the three. But …

Congratulations! You just finished optimizing your online content.  But wait, you dropped in search results? You can thank the online …