The Importance of Fact-Checking in Fitness and Wellness Content
When you want to know the answer to something, what do you do? You Google it. Upon searching, you’re presented …
Read Article
Why Marketing Fitness Content is Harder Than Ever Before
Getting fit and staying in shape are among some of the biggest topics to ever be discussed on this here …
How the Fitness Industry is Dominating the Content Marketing World
When you think about industries that are conquering content marketing, one industry rules them all: the health and fitness industry. …
Buyer Personas in Sports Marketing
An effective marketing campaign, in any industry, requires laser focus on the targeted audience. The sports marketing industry is interesting because …
Flex Your Content Muscle – How Personal Trainers Can Use Content Marketing
Two hundred thousand people search for “personal trainer” on Google every month, according to the search engine’s Keyword Planner. That’s two …
Beyond the Blog – Sports Content Your Audience Wants
Why do NBA fans all remember Michael Jordan carrying the Chicago Bulls to victory over the Utah Jazz in the …
Content Is a Muscle – Why Your Fitness Company Must Have Consistently Great Content
When you Google the words “fitness company,” the search engine returns millions of results in less than a second. It’s …
Gamers and Community-Based Content
Community is important to gamers. Think about it – all cohesive gamer groups have a social aspect, whether it’s the Call …
1 of 1