Brand Spotlight: Blink Health
Americans are facing a prescription drug crisis. With few or no public options to battle drug prices that have spiraled …
Author: Rachel P.
Rachel P.
6 articles
Rachel P. is a one-woman media conglomerate. She is an experienced business, tax law, and professional development writer and all-around problem-solver when it comes to content strategy, game development, and amphibian care and biology.
6 articles published by Rachel P.
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Brand Spotlight: Quip
The digital world changes and disrupts everything from hailing a cab to putting food on the table. Now, it’s even …
Why Are Inbound Links Important?
Getting high placement in search results and having your content shared and linked to frequently are signs that your content …
The Curious Case of Blendtec’s Viral “Will It Blend” Videos
Infomercials are no longer in the realm of late night network TV that you leave on just so the house …
How Sephora Turned Reward Marketing into a Winning Brand Strategy
For many brands, reward marketing can be incredibly effective. Beauty giant Sephora is one of the most prolific examples of …
The Keys to Sales: Are You Targeting the Right Keywords?
One of the cornerstones of effective content is that it’s helpful, entertaining, timely, or some combination of the three. But …